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 THE CHILE / U.S. BUSINESS MAGAZINE

bUSiness CHILE, the magazine of the Chilean American Chamber of Commerce (AmCham,) is issued  bimonthly from January to December. It is published in English and covers issues related to international trade as well as analyzing different sectors of the Chilean economy.

bUSiness CHILE REACHES THE MOST INFLUENTIAL SECTORS IN CHILE.

bUSiness CHILE is read by the principal decision-making executives of the top corporations in Chile or, in other words, by those who lead the political and business communities.

bUSiness CHILE is distributed to AmCham members, to all American Chambers of Commerce in Latin America, to U.S. and Chilean government agencies, and to selected groups of private entrepreneurs who do not belong to AmCham.

The following figures reflect our readers’ profile:

- 59 % of our readers are company managers, CEOs or presidents;
- 43 % of our readers are in the services and multinational sectors;
- more than 55 % of our readers have a university degree and 43% also have a postgraduate degree or an MBA;
- 92% of our readers speak English fluently.

TWO ADVERTISING OPTIONS

A special acknowledgement for Annual Sponsors of bUSiness CHILE.

bUSiness CHILE sponsors are officially acknowledged by AmCham on a special page in the magazine highlighting their collaboration. Each company may include its logotype on this page. In addition, the company’s logo will be included in the on-line version of the magazine (www.businesschile.cl).

Platinum sponsors may also publish an article related to their companies free of cost.

Sporadic ads during the year.

This second advertising alternative allows companies the freedom to place fewer ads than sponsors. This is an option for those who only wish to advertise on certain occasions as, for example, when a special report in its line of business is being published. The logo of these advertisers will also be included in the on-line magazine.

This is an alternative that provides an active dynamic of promotions and opportunities throughout the entire year.

PERMANENT SECTIONS

EDITORIAL : In English and Spanish.
AMCHAM NEWS : Chamber news.
SPECIAL REPORT : Report on an area or sector.
AMCHAM MEMBERS NEWS: News about member companies.
COVER STORY : Feature.
ARTICLES : Articles on economic issues.
EVENTS : Breakfasts, seminars.
LIFE IN THE SLOW LANE : Current-event column (humor).
MARKET PLACE : Publicity.
AMCHAM PEOPLE : Social events.
KEY INDICATORS : Financial / economic analysis.
INTERVIEW : Interview about an economic issue.

TECHNICAL INFORMATION

Type of paper: Covers in 170gm gloss couche or kraft paper; inside pages: 130gm couche.

Format: 1 page = 21 x 27.5 cm (full page trim).

Monthly print run: 2.500 issues distributed monthly.

Circulation: In mid-month, from March through December.

SPONSORSHIP 2009

The following rates will apply from March to December 2009.

Sponsors will be officially acknowledged by AmCham with a special section highlighting their collaboration, including the companies’ logotypes in all ten issues of bUSiness CHILE.

1) PLATINUM SPONSOR

Organizations that sponsor the back cover, the inside covers or a complete page in the ten annual issues. Platinum sponsors will also be offered the option of publishing an article related to their line of business free of cost.

- Location: Back Cover Platinum: US$ 13,063

- Location: Cover 2 (Inside Cover). Platinum: US$ 12,500

- Location: Cover 3 (Inside Cover). Platinum: US$ 12,143

2) GOLD SPONSOR

Organizations that sponsor five full pages during the year or ten 1/2 page ads.

- Location: Inside Page. Gold: US$ 6,767

3) SILVER SPONSOR

Organizations that sponsor three complete pages or six 1/2 page ads during the year.

- Location: Inside Page. Silver: US$ 4,696

4) BRONZE SPONSOR

Organizations that sponsor one page, a looseleaf advertisement, or two 1/2 page ads during the year. Includes the company logo in all ten issues.

- Location: Inside Page. Bronze: US$ 2,820

* Prices do not include VAT or agency commission.

SIZES ACCORDING TO AD FORMAT

WIDTH X HEIGHT

One Page
17,5 x 24,5 cm*
21 x 27,5 cm**

Half Page(Horizontal)
17,5 x 12,5 cm*
21 x 13,5 cm**

Half Page (Vertical)
8,8 x 24,5 cm*
10,5 x 27,5 cm**

One Fourth Page
8,5 x 12,5 cm*
10 x 13,7 cm**

Horizontal Banner (1/8 Page)
3 x 21,5 cm**

* These sizes are box.
** These sizes are trim.

GENERAL 2008 RATES

Type of Ad: 1/8 Color Page (Banner) Members: US$ 432 Non Members: US$ 648

Type of Ad: 1/4 Inside Color Page Members: US$ 780 Non Members: US$ 1,090

Type of Ad: 1/2 Inside Color Page Members: US$ 976 Non Members: US$ 1,464

Type of Ad: 1 Inside Color Page Members: US$ 1,648 Non Members: US$ 2,474

Type of Ad: Inside Covers – Cover 2 or 3 Members: US$ 2,148 Non Members: US$ 3,224

Type of Ad: Back Cover – Cover 4 Members: US$ 2,538 Non Members: US$ 3,810

Type of Ad: Insert (2.500 Issues) Members: US$ 1,303 Non Members: US$ 1,953

*Note: All the above rates don not include V.A.T. or agency commission.

FOR MORE INFORMATION, CONTACT

Paulina Dellafiori, Director of Programs and Advertising
Direct Tel.: (56-2) 290-9731
Email: paulina.dellafiori@amchamchile.cl

Cristina Ordenes, Publications Assistant
Direct Tel.: (56-2) 290-9741
Email: cristina.ordenes@amchamchile.cl